A small business can apply the principles of 'The Intelligent Investor' in several ways. Firstly, by focusing on long-term growth rather than short-term gains. This involves reinvesting profits back into the business to stimulate growth and improve the product or service offering. Secondly, by managing risk effectively. This can be achieved by diversifying the business's income streams to protect against market fluctuations and downturns. Lastly, by making informed and rational decisions. This involves conducting thorough market research and financial analysis before making major business decisions.
This book will not teach you how to beat the market. However, it will teach you how to reduce risk,...
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