The PEST Analysis framework can enhance Apple's understanding of its market performance in developing countries by providing a comprehensive overview of the external macro-environmental factors that affect the organization. These include Political, Economic, Social, and Technological factors.
Political factors include government regulations and legal issues that define both formal and informal rules under which Apple must operate. Economic factors affect the purchasing power of potential customers and Apple's cost of capital. Social factors include the demographic and cultural aspects of the external macro-environment that can affect customer needs and the size of potential markets. Technological factors can lower barriers to entry, reduce minimum efficient production levels, and influence outsourcing decisions.
By understanding these factors, Apple can develop strategies to adapt to the changing environment and improve its performance in developing countries.
Dive into competitiveness data and take into account the dynamics of your venture’s financial, techn...
Download template