The PEST Analysis framework aligns with digital transformation initiatives by providing a comprehensive understanding of the external macro-environment in which a company operates. This includes Political, Economic, Social, and Technological factors that could influence the success of a digital transformation initiative. For instance, understanding the technological trends can help a company to align its digital transformation initiatives with the current and future technology landscape. Similarly, understanding the political and legal environment can help in navigating any regulatory challenges that might arise during the digital transformation.
Dive into competitiveness data and take into account the dynamics of your venture’s financial, techn...
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