There are several ways to codify a system for making decisions. One could use decision trees or flowcharts to visually represent the decision-making process. Another method could be to use a decision matrix, which allows for the evaluation of multiple options against certain criteria. Additionally, one could use software or digital tools that help in structuring and documenting the decision-making process. It's also important to have clear guidelines and criteria for decision-making, which can be documented in a company's policies or procedures.
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Although managers don't necessarily think of visualization as a tool to support idea generation, Berinato says, they use it to brainstorm all the time whether it is on whiteboards or on butcher paper. "Like idea illustration, idea generation relies on conceptual metaphors, but it takes place in more informal settings, such as off-sites, strategy sessions, and early-phase innovation projects. It's used to find new ways of seeing how the business works and to answer complex managerial challenges: restructuring an organization, coming up with a new business process, codifying a system for making decisions," he says.