Price Skimming is a pricing strategy where a higher price is set for a new product or service at first, then the price is gradually lowered over time. This strategy is used to recover the cost of development and to take advantage of a price-insensitive segment of consumers who are willing to pay a premium for the novelty of the product or service.
Take the most advantageous pricing approach to increase profitability of your organization. Use our...
Download template