Yes, there are several examples of successful PR strategies that effectively utilized earned, owned, and paid media.
1. Dove's Real Beauty campaign is a great example of earned media. The campaign, which aimed to redefine beauty standards, generated a lot of organic buzz and social media mentions.
2. Coca-Cola's Share a Coke campaign is an example of owned media. The company personalized Coke bottles with people's names and encouraged them to share their experiences on Coca-Cola's website and social media profiles.
3. Old Spice's The Man Your Man Could Smell Like campaign is an example of paid media. The company paid for a series of humorous ads featuring a charismatic spokesman, which were then shared widely on social media.
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