A brand can effectively make multiple impressions on potential customers by ensuring consistency across all platforms, which can increase revenue by up to 23%. Brands should also focus on providing helpful customer service, as 73% of consumers love a brand for this reason. Additionally, brands that share their values tend to retain 89% of their shoppers. Blogging can also help brands generate 67% more leads. Lastly, color plays a significant role in brand recognition, with blue being a popular choice among the world's top 100 brands.
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