A business can determine its reach in terms of customer location by conducting market research. This can involve gathering demographic information to discover opportunities and limitations for customer growth. The business can answer questions such as where do your customers live and where can your business reach. Direct research methods such as surveys, questionnaires, focus groups, and in-depth interviews can be used to gather this information.
Evaluate your position in the market and familiarize how you compare against competitors to do more...
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