A company can ensure it is not hindered by fear in its decision-making by fostering a culture of openness and transparency. This includes hiring people who are smarter and more experienced, as they can bring new perspectives and ideas to the table. It's also important to acknowledge that fear can get in the way of making the right choices, and to actively work to overcome this. Bold transparency, especially in a new field or industry, can also be beneficial. By engaging with the community and sharing discoveries, a company can build valuable relationships and connections, which can help to alleviate fear and uncertainty.
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