To create a strong hypothesis for a sales pitch, you should first clearly define the problem you are addressing. Make sure you are not just addressing a symptom of the problem, but the root cause. Then, based on your understanding of the problem, formulate a hypothesis that proposes a solution. This hypothesis should be strong, clear, and directly related to the problem at hand. Finally, present your hypothesis in a clear and concise manner, using slides or other visual aids to help convey your message.
Everyday, hundreds of sales presentations are met with insipid feedback and rejection. To avoid this...
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