The design process can be used to create sustainable solutions by incorporating sustainability principles at every stage. This includes the ideation phase, where sustainable ideas are generated; the development phase, where these ideas are refined and tested; and the implementation phase, where the sustainable solution is launched and its impact is monitored. By considering sustainability from the outset, designers can create solutions that not only solve the problem at hand, but also have a positive impact on the environment and society.
The leader of one of the most successful design companies, Tim Brown, CEO of IDEO, shares what he ha...
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