The Innovation Ambition Matrix can be used to assess market competition by tracking investments from core to transformational technologies. This helps in determining the right resource allocation for each type of technology. The matrix also covers if the technology is based in existing or new markets (Y axis), and whether existing products or new products will be used to win the market (X axis). This information can provide insights into the competitive landscape of the market.
Why do so many perfectly managed companies fail? Inspired by the seminal work of author Clayton Chri...
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