Smaller businesses can adapt these sales strategies by first understanding their target audience and tailoring the strategies to meet their specific needs. They can use AIDA conversion funnels to attract attention, generate interest, create desire, and prompt action. Portfolio analysis can help them understand their product mix and identify opportunities for growth. Buyer and seller journey maps can help them understand their customers' buying process and identify areas where they can improve their sales process. Value-based pricing can help them price their products based on the value they provide to their customers. Lastly, marketing radars can help them identify marketing opportunities and strategies that can help them reach their target audience.
Does your team need better ways to sell? Don’t miss your sales targets due to misqualified leads or...
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