Meta applied the 70-20-10 rule in their business strategy by allocating a certain percentage of their resources to different areas. They dedicated 70% of their resources to core technologies, 20% to adjacent, and 10% to transformational innovation. An example of this is their $10 billion allocation to VR and the metaverse through metaverse labs, which accounts for about a 14% allocation of their total expenses in 2021.
Why do so many perfectly managed companies fail? Inspired by the seminal work of author Clayton Chri...
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