These principles contributed to Apple's success by ensuring that the company's products were always presented in a professional and creative manner. This approach set a positive tone for the customer's perception of the product, which in turn influenced their overall opinion of Apple as a company. The tactile experience of opening an iPhone box, for example, was designed to create a positive first impression and reinforce the high quality of the product.
What principles made Steve Jobs one of the greatest inventors and product visionaries of the 21st ce...
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