A customer's perceived value greatly impacts their purchasing decisions. If they perceive the value of a product or service to be higher than its price, they are more likely to purchase it. This perceived value can be influenced by the salesperson's efforts to educate the customer about the product's benefits and advantages. Additionally, if the salesperson is seen as an influencer in their field, this can also increase the perceived value of the product.
People will only do business with others once they know them, like them, and trust them. They will b...
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