Design thinking fosters innovation by providing a structured process that aids in problem-solving. It encourages viewing the bigger picture and understanding the context, which can lead to innovative solutions. It's not limited to the most creative or insightful individuals, but can be utilized by almost anyone. It can be applied to a wide range of issues, from everyday business problems to more complex challenges.
The leader of one of the most successful design companies, Tim Brown, CEO of IDEO, shares what he ha...
View summary