The intentional design of employee experience contributes to the fusion of brand and culture by creating an environment that reflects the company's core values and purpose. This can be achieved through various means such as re-thinking core operations and organizational design, implementing corporate rituals and routines, and more. When employees live and breathe the brand and culture, it strengthens the company's identity and competitive advantage.
Have you ever wondered what’s behind the success of some of the world’s most iconic brands? How they...
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