The Lean Product Process contributes to customer delight by ensuring a product meets customer needs in better ways than existing alternatives, thus creating significant customer value. The process involves identifying target customers, selecting underserved needs, defining the Product Value Proposition, shortlisting the Minimum Viable Product feature set, building a prototype, and testing with customers. This step-by-step approach minimizes rework and facilitates rigorous product thinking, ultimately leading to a product that fits the market and satisfies customers.
Why do so many products fail? It's not because they are built or marketed poorly, but because they d...
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