The process of comparing company metrics with those of competitors or progressive companies outside the industry can significantly influence a company's competitive strategy. It provides valuable insights into where the company stands in the market, highlighting its strengths and weaknesses. This information can be used to make strategic decisions, such as identifying areas for improvement, leveraging strengths, and developing strategies to gain a competitive edge. It can also help in identifying trends and patterns in the industry, which can be used to predict future market scenarios and plan accordingly.
Use our compilation of commonly used Consulting Frameworks to better structure your analysis and com...
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