Uber and Lyft's strategy of spending heavily on driver subsidies and promotional discounts is somewhat unique in the tech sector. While it's not uncommon for tech companies to operate at a loss for extended periods, Uber and Lyft have done so for longer than most. This strategy has allowed them to rapidly gain market share, but at the cost of burning through significant amounts of cash. However, Uber recently announced that it expects to be cash-flow positive for the first time in 2022.
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