Alternative strategies to the PR Maturity Index for managing brand image and improving public perception could include:
1. Social Media Engagement: Utilizing social media platforms to engage with the audience, respond to their queries, and share valuable content.
2. Influencer Marketing: Collaborating with influencers who can help promote the brand to their followers.
3. Content Marketing: Creating and sharing valuable content that resonates with the audience and positions the brand as a thought leader.
4. Community Involvement: Participating in community events or initiatives to show the brand's commitment to social responsibility.
5. Crisis Management: Having a plan in place to handle any potential PR crises that could negatively impact the brand's image.
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