Some alternative strategies to the sales pipeline method for managing leads include the sales funnel method, account-based selling, social selling, and referral selling. The sales funnel method visualizes the sales process from the customer's perspective, focusing on how potential customers are attracted, converted, and retained. Account-based selling targets specific high-value accounts instead of individual leads. Social selling leverages social media platforms to find and engage with potential customers. Referral selling involves using your existing customers to help find new leads through referrals.
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