There are numerous examples of great breakthroughs or innovations that succeeded after multiple failures. Thomas Edison's creation of the light bulb came after thousands of failed attempts. The Wright Brothers experienced numerous crashes and failures before they successfully achieved powered flight. In the realm of business, James Dyson went through over 5,000 prototypes before perfecting his Dyson vacuum cleaner. These examples illustrate the importance of persistence and resilience in the face of failure.
Anyone can be creative. That's the message this book drives home by showing that creativity is an in...
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