What are some recommendations to get started?

To begin, it's essential to have a clear vision and a unique concept that can draw in potential customers.

Then, carry out comprehensive market research to understand your target audience and their needs. This will assist you in developing a value proposition that they can connect with.

Create a minimum viable product (MVP) to gauge the market's reaction. This will allow you to make necessary changes before launching the full product.

Lastly, devise a robust marketing strategy to advertise your product. This includes identifying the appropriate marketing channels, producing engaging content, and utilizing social media platforms.

Keep in mind, crossing the chasm is a crucial stage that demands the entire team's focus. Therefore, make sure all team members are in sync with the company's vision and objectives.