The benefits of integrating technology into sports equipment include enhanced performance tracking, increased engagement, and the creation of new experiences. For example, a baseball with a microchip can digitally show how fast the ball is thrown, adding a new dimension to the game. However, drawbacks could include increased costs for the equipment and potential reliance on technology that could detract from the skill and enjoyment of the sport.
By customizing each part of a customer experience, a product or service increases in value. Using ke...
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