The imitability of a company's resources and capabilities can significantly impact its long-term competitive advantage. If a company's resources and capabilities are easily imitable, it may struggle to maintain a competitive edge as competitors can replicate its strategies and undercut its market position. On the other hand, if a company possesses unique, hard-to-imitate resources and capabilities, it can sustain its competitive advantage over a longer period. This is because these unique resources and capabilities can provide value that is difficult for competitors to match.
How do you know if a venture is worth your time, investment, and resources? Value, rareness, imitabi...
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