Entering a new demographic with a product or service can offer several potential benefits. Firstly, it can provide access to a larger customer base, thereby increasing potential sales and revenue. Secondly, it can allow a business to diversify its market, reducing the risk associated with relying on a single demographic. Thirdly, it can give a business a competitive edge, especially if it is the first to enter a particular demographic. Lastly, it can lead to business growth and expansion.
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