In a direct sales environment, especially when demonstrating a product at a prospect's home, several factors can drive more sales:
1. Personalized Experience: Tailor your product demonstration to the specific needs and interests of the prospect. Show them how your product can solve their problems or enhance their lifestyle.
2. Building Trust: Be honest and transparent about the product's features and pricing. This builds trust and makes the prospect more likely to buy.
3. Product Knowledge: Know your product inside out. The more you know about your product, the better you can answer any questions or objections the prospect may have.
4. Follow-up: After the demonstration, follow up with the prospect. This can be a simple thank you note or a call to answer any further questions they may have.
Remember, the key is to focus on the prospect's needs and how your product can meet those needs.
Why We Buy is filled with decades of research into customer behaviors. By watching customers as they...
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