It's important for a salesperson to take the time to educate a customer because it helps to create value for the customer. By taking the time to explain why their product is worth more than its sales price, the salesperson can influence the customer's perceived value of the product. This can lead to increased sales and customer loyalty. Additionally, by becoming an influencer in their field through networking, giving speeches, and posting informative videos, the salesperson can further increase their product's value and their own professional standing.
People will only do business with others once they know them, like them, and trust them. They will b...
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