Designers need to consider principles beyond logic because design is not just about functionality, but also about aesthetics, user experience, and emotional connection. A well-designed product is not only easy to use, but also pleasing to the eye and creates a positive emotional response in the user. Moreover, considering principles beyond logic can lead to innovative designs that challenge the status quo and push the boundaries of what is possible.
How do designers improve their products to work around flaws in human logic? In The Design of Everyd...
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