Question
'Escaping the Build Trap' has significantly influenced corporate strategies and business models by shifting the focus from merely launching new features to creating real value for customers. It emphasizes on effective product management and encourages organizations to escape the 'build trap' - a state where they are stuck in a cycle of building and launching features without considering the actual value they bring to customers. This shift in perspective has led many companies to reevaluate their product development strategies, focusing more on customer needs and value creation rather than just feature delivery.
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Is your company falling behind competitors, no matter how many new product iterations you launch? Do you find yourself thinking, "This new feature is useless, but I have to deliver it to get a bonus"? If so, you may be stuck in the build trap by focusing on shipping features and developing ideas instead of on the actual value you can produce for customers.
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